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Channel Development Manager

  • Bangalore / Bengaluru

Job ID : 4118

About Company

A fast-growing Agritech startup backed by renowned investors. The company leverages deep-tech and data-driven solutions to enable precision farming, helping farmers improve yield, reduce costs, and drive sustainable agriculture.

Job Description

Find and close distribution partners 

• Take qualified inbound leads from our digital campaigns and convert them into signed distribution agreements. You own the conversation from first response to signed deal. 
• Write the outreach messages yourself. These go to CEOs and senior management of established agricultural businesses. The messages need to be specific, respectful, and sharp enough that a busy person in Manila or Ho Chi Minh City replies. 
• Run qualification calls to quickly assess fit: does this company have an existing grower network, agricultural distribution experience, the working capital to stock inventory, and genuine intent to build a new product line? 
• Lead persuasive first meetings with senior decision-makers. These are experienced business owners who have been in agriculture for decades. You earn their trust by understanding their business, not by reading a pitch deck at them. 
• Negotiate terms and close. Move conversations forward with urgency. Deals that drift for months without a decision need a forcing function, and you provide it. 

Close direct enterprise customers 
• Engage directly with large plantations, agribusinesses, and enterprise growers who come through the pipeline as potential direct customers rather than distribution partners. 
• Understand their operations, present our value proposition in the context of their specific crops and challenges, and close device sales. 
• Know when a lead is a better fit as a direct customer versus a distribution partner, and route them accordingly. 

Build and improve the acquisition engine 
• Shape the messaging and targeting strategy for our lead generation campaigns. You work with the marketing team or agency on what to say and to whom; they handle the media buying and execution. 
• Continuously improve the qualification process based on what you learn from every call. Understand which kinds of companies convert and which do not, and feed that back into the funnel. 
• Research which channels work in which markets. Facebook dominates in some SEA countries; LINE in Thailand; Zalo in Vietnam. Know your landscape. 
• Maintain a clean, honest pipeline. Every deal has a realistic status, a clear next step owned by you, and a timeline. 

Support early activation of new partners 
• Coordinate with the technical team to ensure new distribution partners receive hands-on training and demo support in their first 90 days. 
• Track whether new partners are actually selling: first demo to a grower, first device sold, first reorder. Flag problems early. 
• Work closely with our Regional Director for SEA, who provides on-ground support in Thailand and coordinates across the region. 

Travel - 15-20% (trade shows, distributor visits across SEA and other target markets) 

Mandatory Requirement

Primary Job Profile : Retail/ Trade & Offline Marketing

Technical Skills : B2B Sales, Channel Partner Acquisition, International Business Development

Candidate Industry Requirement: Agricultural industry experience strongly preferred. Hardware/IoT or industrial products is a strong alternative.

Candidate Location Requirement: Any

Maximum Notice Period: 30 Days

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Education Qualification

  • Post Graduate (MBA/ PGDM/ Others)

Job Type

Full Time

Overview

  • No. Of Vacancy

    1
  • Offered Salary

    15.00 - 18.00 Lac
  • Experience

    4 - 6
  • Industry

    IT Service/ Telecom

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